Amazon Prime Day Advertising
The prime day mobile spike.
Amazon prime day advertising - Many online shoppers are patiently awaiting one of the most popular global shopping events amazon prime day. This 2020 with the. Amazon s prime day is a two day event that kicks off oct. Prime day is an annual deal event just for prime members on oct.
Amazon prime day marketing for retailers consumer spending in the u s. Market research company emarketer has published their first ever amazon prime day forecast and the numbers are staggering predicting amazon s biggest ever prime day by a huge margin. They project 10b in sales globally over the two day event. The retail giant is already advertising early deals.
Prime day is an annual deal event just for prime members on oct. Mobile web sales rise during amazon prime day. With all the buzz about amazon prime day leading up to the event people are ready to capture the hottest deals wherever they are right from the palm of their hands. Beat the holiday hustle shop for everyone on your gift list during prime day.
In the two weeks prior to prime day for each year amazon ad spend is currently up compared to 2019 with different categories. During the 2020 pandemic may be down but spending online with amazon is high as people are doing most of their shopping online. And it makes sense. This october 13 and 14 amazon will celebrate its prime day and although it was traditionally celebrated in july the covid 19 pandemic forced the company to move the date.
That s 3b more than prime day 2019 and 1 8b more than uk supermarket chain waitrose generates in. Amazon is already advertising differently for this year s prime day. The amazon prime industry surge.